It's easy as an entrepreneur to become a victim of the instant gratification syndrome. That's where you want right-now money. You want the whole lump sum in one shot. This desire affects how you price your products and packages. Your all or nothing energetic frequency seeps out into your sales copy and actually blocks your cash flow.
If you were given the choice between microwave sales or slow cooker sales, then you'd probably choose microwave sales because it's instantaneous money. Whereas, slow cooker sales take longer and need to simmer. If you get caught up in the high that comes from microwave sales, then you'll always be in launch mode in order to get your fix. This means that you'll always, always be launching a product or program without any time to enjoy the fruits of your labor. This isn't living. It's just existing. You started your company so that you could create the life you want, so why would you settle for merely existing?
Most entrepreneurs forget that there are 2 ways to earn $100: A) Sell 1 item for $100
B) Sell 100 items for $1. Both ways will allow you to accomplish your sales goal. Your offerings should include ways for you to earn right-now money and continuous money. This is true whether you're a new or seasoned entrepreneur.
How do you accomplish this? Well, you create multiple income streams with different price-points. Many of your lower price-points will help to weed out the freebie chasers that don't have any intention of ever purchasing anything from you. The sooner you identify your real prospects, the better.
Your turn! Comment below and let me know how you're going to a hybrid between microwave sales and slow cooker sales. I'll come back and join in the conversation :)
If you were given the choice between microwave sales or slow cooker sales, then you'd probably choose microwave sales because it's instantaneous money. Whereas, slow cooker sales take longer and need to simmer. If you get caught up in the high that comes from microwave sales, then you'll always be in launch mode in order to get your fix. This means that you'll always, always be launching a product or program without any time to enjoy the fruits of your labor. This isn't living. It's just existing. You started your company so that you could create the life you want, so why would you settle for merely existing?
Most entrepreneurs forget that there are 2 ways to earn $100: A) Sell 1 item for $100
B) Sell 100 items for $1. Both ways will allow you to accomplish your sales goal. Your offerings should include ways for you to earn right-now money and continuous money. This is true whether you're a new or seasoned entrepreneur.
How do you accomplish this? Well, you create multiple income streams with different price-points. Many of your lower price-points will help to weed out the freebie chasers that don't have any intention of ever purchasing anything from you. The sooner you identify your real prospects, the better.
Your turn! Comment below and let me know how you're going to a hybrid between microwave sales and slow cooker sales. I'll come back and join in the conversation :)
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changemakers understand that products allow them to expand their movements, build
generational wealth, and positively impact the world. She empowers you to build an
empire instead of a business.
Sarah is an international speaker, bestselling author, and empire strategist. Her services and products are infused with infinite love. When she's not creating products, you can find Sarah in Atlanta, GA enjoying trail mix and time with her awesome son.
Learn more about Sarah's work at www.expandyourheart.org
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