The day after Thanksgiving (aka Black Friday) is THE biggest shopping day of the year! That following Monday (aka Cyber Monday) is THE largest online shopping day of the year. These 2 days can make or break a company's entire year - that's how important they are. Big Box retailers anxiously anticipate a profit increase. Sadly, this isn't the case for most small businesses. A large majority of entrepreneurs, coaches, authors, and speakers dread the holiday season. While retailers are busy plotting their sales on spreadsheets, small business owners are tallying up their deficits or simply praying that they break even. It truly is a tale of two completely different worlds. But, it doesn't have to be this way.
There's one simple action that you, the small business owner, can take to level the playing field, cash-in, and spread holiday cheer - Create your own online course. It's not nearly as complicated as people make it out to be. The secret is to use what you already have. If you're a coach, then use the same process that you walk your clients through. If you're a speaker, then use your signature speech. If you're an author, then use your book. I could go on, but I think you get the point. You don't need to reinvent the wheel.
Your 4-step process or book chapters can easily be turned into a 4-week online course. Simply take your existing content and package it, so that instead of working one-on-one you can reach the masses. This can finally be the year that you receive a share of the holiday cash jingling all around the internet. The best part is that you'll be helping more people than ever before. That is what the season is all about isn't it?
You have the content, now you need to decide whether you want it to be in an audio or a video format. There isn't a hard-pressed rule. Just choose whatever you're comfortable with. If you're a little camera shy, then audio may be the better option. You can also talk over a PowerPoint or Keynote presentation to create a video. That way you'll never even have to appear on screen, unless you want to.
Creating your very own online course will ensure that you can give to your heart's content this year without stressing about the January bills. You'll even have a new revenue stream that allows you to make money while you sleep. Passive income is every entrepreneur's best friend, especially when it's a predictable and recurring amount. It's almost like being able to print money on demand. All you have to do is promote your course whenever you want to generate income. It just doesn't get any better than that.
I realize that although you have the desire to create an online course, you'll need some guidance along the way. In Content to Profit, my colleague and I will walk you through the process step-by-step. You'll get support and instant feedback. If you're ready to get off of the revenue roller-coaster, then you should definitely check it out!
So, what type of course are you interested in creating? Leave a comment below and I'll come back and join in the conversation.
There's one simple action that you, the small business owner, can take to level the playing field, cash-in, and spread holiday cheer - Create your own online course. It's not nearly as complicated as people make it out to be. The secret is to use what you already have. If you're a coach, then use the same process that you walk your clients through. If you're a speaker, then use your signature speech. If you're an author, then use your book. I could go on, but I think you get the point. You don't need to reinvent the wheel.
Your 4-step process or book chapters can easily be turned into a 4-week online course. Simply take your existing content and package it, so that instead of working one-on-one you can reach the masses. This can finally be the year that you receive a share of the holiday cash jingling all around the internet. The best part is that you'll be helping more people than ever before. That is what the season is all about isn't it?
You have the content, now you need to decide whether you want it to be in an audio or a video format. There isn't a hard-pressed rule. Just choose whatever you're comfortable with. If you're a little camera shy, then audio may be the better option. You can also talk over a PowerPoint or Keynote presentation to create a video. That way you'll never even have to appear on screen, unless you want to.
Creating your very own online course will ensure that you can give to your heart's content this year without stressing about the January bills. You'll even have a new revenue stream that allows you to make money while you sleep. Passive income is every entrepreneur's best friend, especially when it's a predictable and recurring amount. It's almost like being able to print money on demand. All you have to do is promote your course whenever you want to generate income. It just doesn't get any better than that.
I realize that although you have the desire to create an online course, you'll need some guidance along the way. In Content to Profit, my colleague and I will walk you through the process step-by-step. You'll get support and instant feedback. If you're ready to get off of the revenue roller-coaster, then you should definitely check it out!
So, what type of course are you interested in creating? Leave a comment below and I'll come back and join in the conversation.
